With the authentic charm of old Mexico and the coastal beauty of the Pacific Ocean, Ensenada (Spanish for ‘cove’ or ‘inlet’) is one of Baja’s warmest and friendliest towns. Perhaps that’s why millions of visitors return here each year, arriving by car or cruise ship to what is called “The Cinderella of the Pacific.”
Just an hour south of the border from Tijuana, and nestled into the curve of the magnificent Bahía de Todos Santos (All Saints Bay), Ensenada is an easy drive down the Tijuana-Ensenada Transpeninsular Highway 1 (the toll road), also referred to as “the Gold Coast.” The drive alone is spectacular, especially south from Rosarito. With vast vistas emerging at every turn along this coastal road, this is surely one of the most dramatic routes on the Pacific Coast.
Ensenada represents a huge municipality – the largest land area in Baja and in all of Mexico, covering approximately 20,264 square miles. With its Mediterranean climate, Ensenada has become the wine capital of Mexico and has a thriving agricultural industry. Ensenada has also become a leader in science, technology and education: The city has the highest number of scientists per capita in Latin America.
Ensenada is often called “the friendly port,” offering a casual and unhurried environment that provides everything to make the traveler happy and comfortable. With ocean, vineyards, hills and valleys – not to mention abundant possibilities for dining, shopping and recreation — it is an ideal destination for a day, weekend or month
